5 Great Reasons to Market Your Home This Fall

Wednesday, October 6th, 2010

The cooler weather doesn’t necessarily mean the market is cooling off! Here are 5 key reasons to consider putting your home on the market this season:

- Record low interest rates! We’re still experiencing record lows in the low 4% range, compared to the low 6% range just two years ago. Buyers are realizing that this is potentially the lowest rates that rates will go, so it’s a great time to lock in.

- If you’re thinking of trading up or downsizing, you can take advantage of the low rates as well.

- Buyers looking in the fall and even the winter months tend to be quite motivated due to life circumstances, such as a work relocation. Although the volume of buyers may be less than in the spring, the quality is certainly there. Many are looking in the early fall to move right after the holidays, especially buyers with children of school age.

- Because there is less inventory to compete with, you have the opportunity to really showcase your home. The pace is less hectic than the traditionally fast-paced spring season.

- Homes show really well during the fall season. With Thanksgiving and winter holidays coming up, the atmosphere is welcoming, so it’s a nice opportunity to show your home at time when buyers are thinking about entertaining and gathering for holiday festivities – a time when life is especially centered around family and the home!

Want more information about selling your home? A Higgins agent can provide you with a complimentary market analysis that will give you a sense of the current market and a marketing plan that’s right for your home!